ActiveIQ Announces the 2012 Worst Industrial Website Contest

Calgary, AB – Marketing technology company ActiveIQ announced today the 2012 Worst Website contest with $5000 towards a new website available for the winning company.

ActiveIQ will judge submitted websites based on a wide range of criteria. Visual appearance will certainly be a contributing factors, however business functions such as conversion elements, case studies, and thought leadership will also carry significant weight.

Martha Boulianne, head Web Designer at ActiveIQ, says “There are a number of factors which combine to make a great website. Appearance is certainly important, but a great looking website can still be lacking many of the important design elements which take a website from being merely a digital brochure to an actual business development tool.”

Entries are open to all industrial manufacturers, service providers, and distributors. To get a better sense of whether your business might be in contention check out the ActiveIQ article on the top 10 worst website mistakes.  

The contest will run for 8 weeks and all entries are anonymous. Winners will be announced on December 10.

ActiveIQ is North America’s leading provider of marketing technology and services for businesses operating in the industrial sector. ActiveIQ helps industrial businesses diversify their customer base, grow revenue, and reach new markets. Since 2004 ActiveIQ has completed over 500 projects helping businesses identify opportunities in their target markets and has been nominated by Deloitte as a Tech Company to Watch for its technology and thought leadership.

To learn more about ActiveIQ please visit


For more information please contact:

Ritu Singh

Marketing Manager